IMIST


L'e-mail marketing (notice n° 10302)

000 -LEADER
fixed length control field 01119cam a2200265 4500
001 - CONTROL NUMBER
control field FRBNF399830000000007
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 050606s2005 fr g 000 fafre
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 2100490087 (br.)
Terms of availability 26 EUR
040 ## - CATALOGING SOURCE
Original cataloging agency BNF
Description conventions AFNOR
040 ## - CATALOGING SOURCE
Modifying agency IMIST
Description conventions AFNOR
041 1# - LANGUAGE CODE
Language code of text/sound track or separate title fre
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84
Edition number 21
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Claeyssen, Yan
245 10 - TITLE STATEMENT
Title L'e-mail marketing
Medium [Texte imprimé]
Remainder of title concevoir et lancer une campagne de marketing direct via le mail
Statement of responsibility, etc Yan Claeyssen
-- préface de Jean-Marie Boucher
250 ## - EDITION STATEMENT
Edition statement [Nouvelle éd. à jour de la Loi pour la confiance dans l'économie numérique, LCEN]
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Paris
Name of publisher, distributor, etc Dunod
Date of publication, distribution, etc DL 2005
Place of manufacture Paris
Manufacturer Impr. STEDI
300 ## - PHYSICAL DESCRIPTION
Extent 1 vol. (XII-225 p.)
Other physical details ill.
Dimensions 24 cm
490 0# - SERIES STATEMENT
Series statement Fonctions de l'entreprise
Library of Congress call number Série Marketing, communication
500 ## - GENERAL NOTE
General note Bibliogr. p. 225. Webliogr., 1 p. Glossaire
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
General subdivision Systèmes de communication
-- Guides, manuels, etc.
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Publipostage
650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Messageries électroniques
760 1# - MAIN SERIES ENTRY
Title Fonctions de l'entreprise. Série Marketing, communication
International Standard Serial Number 1634-9687
760 1# - MAIN SERIES ENTRY
Title Fonctions de l'entreprise
International Standard Serial Number 1760-3501
Exemplaires
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        La bibliothèque des Sciences Juridiques, Economiques et de Gestion La bibliothèque des Sciences Juridiques, Economiques et de Gestion   154   658.84 CLA 0000000002299 11/23/2016 11/23/2016 Livre
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