IMIST


Mercator (notice n° 13714)

000 -LEADER
fixed length control field 00968com a2200277 4500
001 - CONTROL NUMBER
control field FRBNF420529190000006
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 090916s2009 fr f 000 fafre
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9782100534418
028 01 - PUBLISHER NUMBER
Publisher number 6682769
Source Dunod
040 ## - CATALOGING SOURCE
Original cataloging agency BNF
Description conventions AFNOR
040 ## - CATALOGING SOURCE
Modifying agency IMIST
Description conventions AFNOR
041 0# - LANGUAGE CODE
Language code of text/sound track or separate title fre
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Edition number 22
084 ## - OTHER CLASSIFICATION NUMBER
Classification number 404
Source of number Cadre de classement de la Bibliographie nationale française
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lendrevie, Jacques
245 10 - TITLE STATEMENT
Title Mercator
Medium Multimédia multisupport
Remainder of title théories et nouvelles pratiques du marketing
Statement of responsibility, etc J. Lendrevie, J. Lévy, D. Lindon
250 ## - EDITION STATEMENT
Edition statement 9e éd.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Paris
Name of publisher, distributor, etc Dunod
Date of publication, distribution, etc cop. 2009
300 ## - PHYSICAL DESCRIPTION
Extent 1 vol. (VIII-1230 p.)
Other physical details ill. en coul., couv. ill. en coul.
Dimensions 24 cm
300 ## - PHYSICAL DESCRIPTION
Extent 1 disque optique numérique (CD-ROM)
Other physical details coul.
Dimensions 12 cm
500 ## - GENERAL NOTE
General note Lexique, index
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Testez vous avec + de 2200 quiz (cédérom)
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lévy, Julien
Dates associated with a name 1964-....
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Lindon, Denis
Exemplaires
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        La bibliothèque des Sciences Juridiques, Economiques et de Gestion La bibliothèque des Sciences Juridiques, Economiques et de Gestion   16845   658.8 LEN 0000000014557 11/23/2016 11/23/2016 Livre
© Tous droits résérvés IMIST/CNRST
Angle Av. Allal Al Fassi et Av. des FAR, Hay Ryad, BP 8027, 10102 Rabat, Maroc
Tél:(+212) 05 37.56.98.00
CNRST / IMIST

Propulsé par Koha