Communication visuelle pour tous : (notice n° 59268)
| 000 -LEADER | |
|---|---|
| fixed length control field | 02256cam a2200361 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 243364903 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IMIST |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230206114151.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200414t20202020fr a###gr 001 0 fre d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9782100802104 (rel) |
| Terms of availability | 29 EUR |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | ABES |
| Language of cataloging | fre |
| Description conventions | AFNOR |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | fre |
| Language code of original and/or intermediate translations of text | eng |
| Source of code | 639-2 |
| 082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 741.6 |
| Edition number | 23 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Caldwell, Cath. |
| Relator code | aut. |
| Relator term | Auteur |
| 9 (RLIN) | 217076 |
| 245 10 - TITLE STATEMENT | |
| Title | Communication visuelle pour tous : |
| Remainder of title | concevez et réalisez une identité visuelle multisupports / |
| Statement of responsibility, etc | Cath Caldwell ; [traduit de l'anglais par Jean-Louis Clauzier et Laurence Coutrot]. |
| 264 #1 - Production, Publication, Distribution, Manufacture, and Copyright Notice | |
| Place of production, publication, distribution, manufacture | Malakoff : |
| Name of producer, publisher, distributor, manufacturer | Dunod. |
| 264 #4 - Production, Publication, Distribution, Manufacture, and Copyright Notice | |
| Date of production, publication, distribution, manufacture, or copyright notice | C 2020. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 1 vol. (224 p.) : |
| Other physical details | ill. en noir et en coul, couv. ill. en coul. ; |
| Dimensions | 24 cm. |
| 336 ## - CONTENT TYPE | |
| Content Type Code | txt |
| Source | rdacontent |
| Content Type Term | text |
| 336 ## - CONTENT TYPE | |
| Content Type Code | sti |
| Source | rdacontent |
| Content Type Term | text |
| 337 ## - MEDIA TYPE | |
| Media Type Code | n |
| Source | rdamedia |
| Media Type Term | unmediated |
| 337 ## - MEDIA TYPE | |
| Media Type Code | n |
| Source | isbdmedia |
| Media Type Term | unmediated |
| 338 ## - CARRIER TYPE | |
| Carrier Type Code | nga |
| Source | RDAfrCarrier |
| Carrier Type Term | volume |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc | Glossaire. Index. |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc | Créer le logo d'une entreprise ou le site Internet d'une association ne s'improvise pas... Destiné aux communicants et aux designers (confirmés ou débutants), ce guide pratique et méthodologique offre un panorama complet de la conception et de la réalisation d'une identité visuelle : l'élaboration d'une stratégie de marque qui saura convaincre, inspirer et captiver le public ; la mise en œuvre des outils du design graphique : typographie, couleur, photographie, illustrations et mise en page ; la publication multisupport : logos, cartes de visite, site web, réseaux sociaux et blogs, newsletters, prospectus... Des schémas didactiques permettent d'assimiler les connaissances essentielles en un clin d'œil, tandis que de nombreux exemples commentés et études de cas sont autant de sources d'inspiration pour vos futurs projets. Un indispensable 'tout en un' de la communication visuelle pour tous ! |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication visuelle. |
| Source of heading or term | ram |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Identité visuelle. |
| Source of heading or term | ram |
| 9 (RLIN) | 217077 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Langage publicitaire. |
| Source of heading or term | ram |
| 9 (RLIN) | 214132 |
| 650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Stratégie de marque. |
| Source of heading or term | ram |
| 9 (RLIN) | 217078 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Clauzier, Jean-Louis. |
| Relator code | trl. |
| Relator term | Traduction |
| 9 (RLIN) | 217079 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Coutrot, Laurence |
| Dates associated with a name | (19..-....; |
| Titles and other words associated with a name | traductrice). |
| Relator code | trl. |
| Relator term | Traduction |
| 9 (RLIN) | 217080 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Item type | Livre |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Permanent location | Current location | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| La bibliothèque des lettres et sciences humaines et sociales | La bibliothèque des lettres et sciences humaines et sociales | 02/06/2023 | 41629 | 741.6 CAL | 0000000036128 | 02/06/2023 | 02/06/2023 | Livre |
