IMIST


Comment mesurer l'efficacité du marketing digital ? / (notice n° 59630)

000 -LEADER
fixed length control field 00837cam a2200289 i 4500
001 - CONTROL NUMBER
control field 1125716940
003 - CONTROL NUMBER IDENTIFIER
control field IMIST
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230224154509.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170217u20172017gw ||||| |||| 00||||fre
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9783639652277
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 3639652274
040 ## - CATALOGING SOURCE
Original cataloging agency 1240
Language of cataloging fre
Transcribing agency DE-101
Modifying agency 9999
-- IMIST
Description conventions rda
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title fre
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE
ISO country code XA-DE-SL
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.872
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Rapiera, Nicolas
Relator term Auteur
Relator code aut
9 (RLIN) 217706
245 10 - TITLE STATEMENT
Title Comment mesurer l'efficacité du marketing digital ? /
Statement of responsibility, etc Nicolas Rapiera
264 #1 - Production, Publication, Distribution, Manufacture, and Copyright Notice
Place of production, publication, distribution, manufacture Saarbrücken:
Name of producer, publisher, distributor, manufacturer Éditions universitaires européennes,
Date of production, publication, distribution, manufacture, or copyright notice [2017]
264 #4 - Production, Publication, Distribution, Manufacture, and Copyright Notice
Date of production, publication, distribution, manufacture, or copyright notice c2017
300 ## - PHYSICAL DESCRIPTION
Extent 42 pages
336 ## - CONTENT TYPE
Content Type Term Text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
653 1# - INDEX TERM--UNCONTROLLED
Uncontrolled term marketing digital
653 1# - INDEX TERM--UNCONTROLLED
Uncontrolled term web analytics
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Livre
Exemplaires
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          La bibliothèque des Sciences Juridiques, Economiques et de Gestion La bibliothèque des Sciences Juridiques, Economiques et de Gestion 02/24/2023 41531   658.872 RAP 0000000037111 02/24/2023 02/24/2023 Livre
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