IMIST


Zoom sur la notion de positionnement en marketing / (notice n° 60035)

000 -LEADER
fixed length control field 00784nam a2200301ui 4500
001 - CONTROL NUMBER
control field 1164470256
003 - CONTROL NUMBER IDENTIFIER
control field IMIST
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230328120543.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 180814s2018 xx ||||| |||| 00||||fre
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9786138399575
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 6138399579
040 ## - CATALOGING SOURCE
Original cataloging agency 1140
Language of cataloging ger
Transcribing agency DE-101
Modifying agency 9999
Description conventions rda
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title fre
044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE
ISO country code ZZ
082 74 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Pokam Raoul, Simo
Relator term auteur
Relator code aut
9 (RLIN) 218592
245 10 - TITLE STATEMENT
Title Zoom sur la notion de positionnement en marketing /
Statement of responsibility, etc Simo Pokam Raoul
264 ## - Production, Publication, Distribution, Manufacture, and Copyright Notice
Date of production, publication, distribution, manufacture, or copyright notice 2018
300 ## - PHYSICAL DESCRIPTION
Extent 45 pages
336 ## - CONTENT TYPE
Content Type Term Text
Content Type Code txt
Source rdacontent
337 ## - MEDIA TYPE
Media Type Term unmediated
Media Type Code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier Type Term volume
Carrier Type Code nc
Source rdacarrier
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term consommateur
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Entreprise
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term Marketing
653 ## - INDEX TERM--UNCONTROLLED
Uncontrolled term positionnement
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Item type Livre
Exemplaires
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent location Current location Date acquired Inventory number Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
          La bibliothèque des Sciences Juridiques, Economiques et de Gestion La bibliothèque des Sciences Juridiques, Economiques et de Gestion 03/28/2023 41980   658.8 POK 0000000036897 03/28/2023 03/28/2023 Livre
© Tous droits résérvés IMIST/CNRST
Angle Av. Allal Al Fassi et Av. des FAR, Hay Ryad, BP 8027, 10102 Rabat, Maroc
Tél:(+212) 05 37.56.98.00
CNRST / IMIST

Propulsé par Koha